The Visionary
The story of a journey from the pinnacle of European luxury to the heart of African artistry, guided by a singular vision.
The Visionary
Guia Martinotti
Noortribe was founded by Guia Martinotti, a seasoned fashion professional with over 20 years of experience in the luxury industry in Europe. She has worked as a senior sales manager and brand expert for global names like Tom Ford, Ferrè, and Prada, managing fashion shows, showrooms, and store openings across major markets.
After relocating to Africa, Guia decided to channel her expertise and passion into a new purpose: creating a fashion brand that gives back. With a deep respect for African creativity and craftsmanship, she launched Noortribe as a bridge between two worlds.
A brand that brings the best of both together: the elegance of European luxury, with the spirit, culture, and artistry of Africa.
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